Our Impact

At Munro & Forster, it's not about what we do - it's about what we achieve.

Whether we're impacting behavioural change (see our '5 A DAY' case study); creating national conversations (through campaigns, such as 'Bankers to Teachers'); stimulating response (see the work we did for the 'Organ Donation Register'); affecting policy change (around subjects such as 'Sexual Health and HIV') or building brands (see our 'Melanoma Awareness' campaign) - exceeding client expectation and delivering lasting impact is what drives us.

We thrive on challenges. How do we get people to think about death? How do we make spirometry interesting? How do we create a catalyst for change in environmental behaviours? Whether we're creating an iconic tin man who needs a heart, negotiating live coverage for lung health on national TV or creating a serious pop culture around environmental influencers, ingenious solutions are at the heart of what we do.

Then, it's about using our connections and sheer dogged determination - to deliver programmes that get people to stop and do something different as a result of our work. Today, these intelligent campaigns are as likely to be delivered through online channels as traditional media.

For over 25 years, we have developed innovative campaigns, which are packed with fresh ideas. This has helped us win over 70 awards and achieve recognition from industry and beyond for our effectiveness.